
[
	{
		"post_id": "55", 
		"post_category_id": "1", 
		"post_title": "Sustainable Business is Better Business", 
		"post_content_short": "A sustainable business focus is no longer the domain of good intentions. More and more future focused SMEs are looking to sustainable\nbusiness practices to create long-term financial success, brand differentiation and improved social, environmental, and cultural outcomes.\nWondering how to make your business more sustainable? Read more here&nbsp;", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/55\/kevin_website-thumbnail.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/sustainable-business-is-better-business\/", 
		"post_date": "2021-05-23 23:18:00"
	}, 
	{
		"post_id": "42", 
		"post_category_id": "1", 
		"post_title": "The Four Day Work Week - Comments from our Team", 
		"post_content_short": "Here is were we will be adding our own comments and observations about the four-day work week. Feel free to get in touch if you want to\r\ndiscuss any of these comments.", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/42\/Four-Day-Work-Week-Team_small-banner-copy.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/the-four-day-work-week-comments-from-our-staff\/", 
		"post_date": "2021-01-25 20:00:00"
	}, 
	{
		"post_id": "48", 
		"post_category_id": "1", 
		"post_title": "Effective KPIs", 
		"post_content_short": "Developing effective KPIs for your business and your team requires a balanced approach that looks at your business from the perspective of all stakeholders.", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/48\/effective-kpis.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/effective-kpis\/", 
		"post_date": "2020-07-20 05:38:00"
	}, 
	{
		"post_id": "41", 
		"post_category_id": "8", 
		"post_title": "Naming your business", 
		"post_content_short": "Choosing a name is an important step in getting your business off to a great start. We sat down with Richie Connell of Thrival Partners and\r\nMatthew Hayes of AJ Park to see what they think is important.", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/41\/naming-your-business.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/naming-your-business\/", 
		"post_date": "2020-03-09 20:00:00"
	}, 
	{
		"post_id": "40", 
		"post_category_id": "1", 
		"post_title": "The four-day work week - a trial for Connected Accountants", 
		"post_content_short": "The four-day work week is a popular topic at the moment, and we have been listening. We have looked at the studies. So lets give it a crack.", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/40\/4-day-work-week.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/the-four-day-work-week-a-trial-for-connected-accountants\/", 
		"post_date": "2020-02-20 02:42:00"
	}, 
	{
		"post_id": "4", 
		"post_category_id": "3", 
		"post_title": "It's been 12 months and I have achieved what?", 
		"post_content_short": "Doing something over and over even when it fails is insanity. Here&#8217;s 3 simple questions that will help you reflect on the past and plan for the future.", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/4\/CA_Its-been-12-months-and-I-have-achieved.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/what\/", 
		"post_date": "2019-11-02 23:00:00"
	}, 
	{
		"post_id": "1", 
		"post_category_id": "2", 
		"post_title": "Documenting your sales process", 
		"post_content_short": "Businesses that follow a documented sales process generate more revenue. What’s your process? How do you ensure you and your [&hellip;]", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/1\/Webp.net-resizeimage-(1).jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/best-practice\/documenting-your-sales-process\/", 
		"post_date": "2019-07-31 00:00:00"
	}, 
	{
		"post_id": "2", 
		"post_category_id": "3", 
		"post_title": "How to pick the right add-on apps for your Business", 
		"post_content_short": "In today’s technology crazed world, there are apps to solve problems you’ve never even heard of. With over 500 different [&hellip;]", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/2\/image-of-apps-600-x-400.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/how-to-pick-the-right-add-on-apps-for-your-business\/", 
		"post_date": "2019-07-03 00:00:00"
	}, 
	{
		"post_id": "3", 
		"post_category_id": "3", 
		"post_title": "Breaking News! Kevin & Anne are now Connected Accountants.", 
		"post_content_short": "After meeting over wine &#038; food at the Xerocon 2017 wrap party in Melbourne it’s now official! Read about our merger and what this means for us as a firm.", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/3\/K-cheers_375x500a.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/breaking-news-kevin-anne-are-now-connected-accountants\/", 
		"post_date": "2019-06-17 00:00:00"
	}, 
	{
		"post_id": "9", 
		"post_category_id": "2", 
		"post_title": "Business With Purpose: Improving Staff Engagement, Productivity & Profitability", 
		"post_content_short": "In the 75 years since Maslow published his Hierarchy of Needs in 1943, there has been generally acceptance that people [&hellip;]", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/9\/Blog-picture.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/best-practice\/business-with-purpose-improving-staff-engagement-productivity-profitability\/", 
		"post_date": "2019-03-26 00:00:00"
	}, 
	{
		"post_id": "11", 
		"post_category_id": "3", 
		"post_title": "Bohemian Rhapsody: Lessons on creating a brand and growing a profitable business", 
		"post_content_short": "", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/11\/queen-f075c100425-original.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/https-wwwconnaccnz-the-skinny-business-growth-bohemian-rhapsody-lessons-on-creating-a-brand-and-growing-a-profitable-business-\/", 
		"post_date": "2018-11-29 00:00:00"
	}, 
	{
		"post_id": "16", 
		"post_category_id": "2", 
		"post_title": "Getting Stuff Done", 
		"post_content_short": "We ran our first business forum last week covering off an old perennial problem &#8211; how to stop doing the [&hellip;]\n", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/16\/Getting-Stuff-Done.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/best-practice\/getting-stuff-done\/", 
		"post_date": "2016-12-06 00:00:00"
	}, 
	{
		"post_id": "18", 
		"post_category_id": "3", 
		"post_title": "The 7 Day Start-Up", 
		"post_content_short": "If you&#8217;re a new business, or want to start a business and don&#8217;t know where to start then this book [&hellip;]\n", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/18\/7daystartup_banner_640.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/the-7-day-start-up\/", 
		"post_date": "2014-09-30 00:00:00"
	}, 
	{
		"post_id": "21", 
		"post_category_id": "3", 
		"post_title": "Wrong answer, Dean Barker! (Campbell Live Fail)", 
		"post_content_short": "Dean Barker still in the &#8216;woe is me&#8217; phase gets interviewed by John Campbell (Campbell LIVE is so much better [&hellip;]\n", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/21\/Wrong-answer-Dean-Barker.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/wrong-answer-dean-barker-campbell-live-fail\/", 
		"post_date": "2013-10-01 00:00:00"
	}, 
	{
		"post_id": "28", 
		"post_category_id": "3", 
		"post_title": "Take Yourself (and a Friend) to Australia- We’ll Pay", 
		"post_content_short": "We&#8217;re looking to fill two accounting roles &#8211; a vibrant senior manager and an exceptional accountant.  If you can help [&hellip;]\n", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/28\/aus.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/take-yourself-and-a-friend-to-australia-well-pay\/", 
		"post_date": "2011-09-08 00:00:00"
	}, 
	{
		"post_id": "32", 
		"post_category_id": "3", 
		"post_title": "Make Complaints Your Friend", 
		"post_content_short": "Last week I was watching a TV programme which served up a valuable business lesson.   Here&#8217;s what happened.  Three [&hellip;]\n", 
		"post_icon": "https:\/\/www.connacc.nz\/media\/website_posts\/32\/complaints.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.connacc.nz\/the-skinny\/business-growth\/make-complaints-your-friend\/", 
		"post_date": "2011-04-13 00:00:00"
	}
]